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UX Track: Where Design Meets Impact

Since 2016, our UX track has been shaping digital professionals across Europe. Grow your UX skills with hands-on workshops led by experienced practitioners and connect with a community of UX designers, researchers and strategists.

UX 2025 Hero

Confirmed speakers and workshops - more to come!

Rinaldo Ugrina

Rinaldo Ugrina

UX & Product Strategist @ Baymard Institute

Rinaldo will hold a half-day workshop on How to Drive Decisions and Influence Outcomes

Lorenzo Satta Chiris

Lorenzo Satta Chiris

Director @ Excode

Lorenzo will hold a hald-day workshop about Designing Human–AI Interactions: The UX/UI of the Future

Marija Milošević

Marija Milošević

Product & Growth Advisor @ Buildthat.tech & Ambassador @ Lovable

TBD

Timetable

Wednesday, July 1st

20:00 - 21:00

Welcome drink

at the pool terrace of Hotel Ambasador

Thursday, July 2nd

8:30 - 10:00

Registration & coffee

9:45 - 10:00The shortest opening keynote ever
10:00 - 11:15TBD
11:15 - 11:45Coffee break
11:45 - 13:00TBD
13:00 - 14:15

Lunch 

at Hotel Ambasador restaurant

14:15 - 15:30TBD
15:30 - 16:00Coffee break
16:00 - 17:15TBD
19:30 - 21:30

Wine & pasta hangout

at Garden Grill "Hortenzija"

Friday, July 3rd

9:00 - 10:00

Coffee hangout

10:00 - 11:15

From Idea to Product, and Beyond

WORKSHOP by Marija Milošević

11:15 - 11:45Coffee break
11:45 - 13:00

From Idea to Product, and Beyond

WORKSHOP by Marija Milošević

13:00 - 14:15

Lunch 

at Hotel Ambasador restaurant

14:15 - 15:30

How to Drive Decisions and Influence Outcomes

WORKSHOP by Rinaldo Ugrina

15:30 - 16:00Coffee break
16:00 - 17:15

How to Drive Decisions and Influence Outcomes

WORKSHOP by Rinaldo Ugrina

19:30 - 21:30

Beer & BBQ hangout

at Garden Grill "Hortenzija"

Saturday, July 4th

9:00 - 10:00

Coffee hangout

10:00 - 11:15

Designing Human–AI Interactions: The UX/UI of the Future

WORKSHOP by Lorenzo Satta Chiris

11:15 - 11:45Coffee break
11:45 - 13:00

Designing Human–AI Interactions: The UX/UI of the Future

WORKSHOP by Lorenzo Satta Chiris

13:00 - 14:15

Lunch 

at Hotel Ambasador restaurant

14:15 - 15:30

Vibe Coding in the Wild

TALK by Marija Milošević

15:30 - 16:00Coffee break
16:00 - 17:15KEYNOTE & CLOSING - TBD
19:30 - 23:30

Dinner & final party

at Yacht Club

Is this track right for you?

If you’re a UX professional with at least two years of experience and a drive to expand your skills, this track is for you. It’s also a great opportunity for digital professionals — designers, developers, product owners — who want to gain practical knowledge in user experience design and strategy.

What to expect

This track is dedicated to practical, workshop-driven learning. This year we will of course explore how to use AI in the UX field but also cover some evergreen topics which are always important. 

Previous User Experience topics and speakers we hosted

We’ve delivered actionable knowledge across diverse areas of UX, including:

  • User research
  • JTBD
  • Journey mapping
  • Design thinking
  • Selling UX
  • Inclusive design
  • AI & Creativity
  • Psychology in Design
Previous speakers on UX track

Paul Boag

Previous speakers on UX track

Kate Towsey

Previous speakers on UX track

Joe Leech

Previous speakers on UX track

Stephanie Troeth

Previous speakers on UX track

Jeremy Keith

Previous speakers on UX track

Chris How

Previous speakers on UX track

Flaminia Del Conte

Previous speakers on UX track

Noz Urbina

quote

The best workshops are driven by the energy of questions, discussions, and genuine connection, which you don’t get online.

Paul Boag

UX Consultant
quote

Web Summer Camp stands out as a truly international event, bringing together participants from diverse countries to share perspectives and ideas.

Vlatka Šipoš

Co-founder @ Resonate

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