Getting the Best from Your Agency: How Clear Communication Drives Better Results

 aka: “No, They Can’t Read Your Mind—and Honestly, Would You Want Them To?”

You know that moment when a project comes back from your agency and it’s… not quite what you had in mind? And you reread the brief like it holds the secrets of the universe? You’re not alone. We’ve all been there à clutching coffee, questioning our life choices, and wondering, “Did I actually say that? Or did they just vibe it?”This session is here to rescue both your sanity and your deadlines. We’ll unpack how to speak “agency” fluently (no, “make it pop” is not a brief), how to ask better questions, and how to build relationships where you’re not secretly fixing everything the night before launch.
Because when clients and agencies communicate like actual humans, with empathy, clarity, and a dash of humour, we make better projects, help the whole profession rise to the next level and hopefully feel joy while doing our daily jobs