Lean Inception - pragmatic product discovery

Most product discovery either takes weeks you don't have, or gets skipped entirely — and teams end up building the wrong thing, fast. Lean Inception is the pragmatic middle ground: a structured, time-boxed way to align a team around what to build, why, and for whom — in a single day.
This session blends focused training with a live, hands-on workshop. You'll learn the method, then immediately apply it. Come with a real product challenge from your work, or join a group tackling a shared case — either way, you leave with practiced skills and a concrete artifact: an MVP canvas you can actually use on Monday.

What you'll walk away with
A clear mental model of Lean Inception and when it beats alternatives (Design Sprints, Discovery workshops, full Dual-Track Agile)
Hands-on practice with the core canvases: product vision, personas, user journeys, features, and MVP scope
A completed MVP canvas for your own challenge (or the shared case)
Facilitation patterns you can reuse to run your own inceptions afterwards

Who this is for
UX designers who want impact beyond Figma
Developers tired of building the wrong thing and want a seat at the discovery table
Founders who need to align co-founders, early hires, or investors on MVP scope
Product managers looking for a repeatable framework to cut scope without cutting value and ability to apply continuous discovery to their product

As a bonus, Alex will show you how to meaningfully use AI in your product discovery practice.

Its not only sticky notes and designers' fun, its actually created to host space for technical people, business people and designers to work together.