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Content Design - Understanding users

Nenad Vukušić
Description

This workshop will bridge UX and content, helping your team members in both fields to figure out: 

  • How users think, talk and act
  • Explain what users want
  • Visualize user journeys
  • Organize content across channels to support their journey
  • Understand how people read
  • Structure information to match how people behave online,

The end goal is creating one piece of user-centered content or improving your current app or website content.

Speaker
Nenad Vukušić

Nenad Vukušić

God of Copy, Croatia
Copywriter/content strategist writing digital products since Norman Nielsen was shouting "USABILITY" at Flash sites. Spent 20+ years on sites that generate traffic, inform audiences and deliver good UX.

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